White Pages® directory

After more than 125 years, the White Pages® directory is still where Australians turn to find contact information for people, businesses, government departments and community organisations.

77% of people agree they’re more likely to find who they’re looking for in the White Pages® directory than anywhere else1. With over 7.2 million people using the White Pages® directory a month2, it’s no surprise that Australians use White Pages® to connect.

Research shows that most customers would like to see the following content in a White Pages® listing: opening hours, occupation, key products and services, website details, and individual branch numbers or store locations3.

The more people know about your business, the more likely they are to use you. Make it easier for prospective customers to do business with you by adding informative content to your White Pages® listing.

For more information: download one of these product brochures

• White Pages® directory overview
• Bold listing
• Superbold listing
• Logo listing
• In-Column Screen Highlight
• Quarter Page Display Listing
• Full and Half Page Display Listing
• A harder-working listing

1 Independent research of 18-64 year olds by TNS in metropolitan directory markets in Melbourne, Sydney, Brisbane, Adelaide and Perth, April 2006 – March 2007
2 Roy Morgan Single Source Australia, monthly average April 2007 – March 2008
3 White Pages® Print Collateral Study. Independent research of 18-64 year olds by DBM Consultants in Melbourne, Bendigo, Sydney, Newcastle, Brisbane, and Toowoomba May 2007.