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  • Bruce Akhurst, Sensis CEO, addresses American Chamber of Commerce (AMCHAM)

    08 Sep 2011

    Bruce Akhurst talks about the challenges facing Australia's small and medium enterprises in the face of rapid global transformation.

    pdf icon Bruce Akhurst AMCHAM September 2011 (152.14kB)

  • Bruce Akhurst, Sensis CEO, addresses Trans Tasman Business Circle

    22 Jun 2011

    Digital is re-writing the advertising rule book. Bruce Akhurst, Sensis CEO, talks to the Trans Tasman Business Circle about capitalising on the Digital Media revolution.

    pdf icon Bruce Akhurst addresses the Trans Tasman Business Circle (297.95kB)

  • Sensis CEO Bruce Akhurst speaks with Ross Greenwood

    01 Jul 2010

    Respected business finance commentator Ross Greenwood recently spoke of Sensis as the "great litmus tests for the health of businesses around the country". Hear Ross speak with Sensis CEO Bruce Akhurst about small business confidence and profitability during the current economic climate on Sydney's 2GB and Melbourne Talkback Radio.

    wmv icon Bruce Akhurst speaks to Ross Greenwood (1.84MB)

  • Mobile, on-demand ads set to revolutionise advertising

    23 Jun 2010

    Bruce Akhurst spoke this week at the Australia Israel Chamber of Commerce luncheon. His speech to approximately 350 guests looked at the future for marketing and media, with Bruce conveying two key messages: Firstly, we’re on the verge of a ‘big bang’ in digital advertising. The next digital decade will make the last one look like sleepy hollow. And secondly, this decade could revolutionise the value of marketing and media to businesses, consumers and society in general. But this will only happen if we re-think the role of marketing: evolving it from targeting markets to helping people. 

    pdf icon BAkhurst AMCHAM Jun10 (116.77kB)

  • Bruce Akhurst Discusses ‘The Challenge of Choice’

    01 Jun 2010

    The explosion of digital media has given people choice. Consumers can access media whenever, wherever and using whatever device they choose, while advertisers can choose from more ways to advertise than ever before. Sensis CEO, Bruce Akhurst addresses the American Chamber of Commerce about Sensis’ journey from print directories to a diverse, multi-brand, multi-channel advertising network. He discusses the challenges Sensis has confronted along the way, including finding new approaches to the company’s products and commercial model, customer relationships and technology.

    pdf icon  BAkhurst AMCHAM Jun10 (116.77kB)

  • 5 item(s) available
  • 1