Sensis produces occasional special SMEs reports in addition to our regular surveys. These are usually one-off; however, some form part of a series over a finite period. The archive below goes back to 1994.
Sensis® e-Business Made Easy - 2003
This simple to use reference guide can help your businesses find an e-business solution, explain how e-business processes work and outline the benefits in an easy to read format. This guide, covers 16 specific e-business solutions, lists some suppliers throughout Australia and provides indicative costs of what you can expect to pay for each e-business solution.
Sensis® Strategy Paper – Planning a Business Web Site – July 2003
In the few years since the Internet became a commercial reality, it has posed many new challenges to business. Not only has it demanded that we re-assess many of the ways we do business, but it has forced on us the need to become accustomed to a growing list of new skills. Not long ago, issues such as e-commerce, systems integration, information architecture and content management were irrelevant and unknown to most businesses. Today, they are common (39% of Australian SMEs surveyed have a web site 1 ), increasingly important and often complex challenges that must be confronted in order to build and defend competitiveness. Even the most rudimentary web site imposes a steep learning curve on managers as they seek to maximise their return on investment and competitive edge.
Sensis® Strategy Paper - Nine New Ways to Reach Customers And How To Optimise Their Value To You - July 2003
The role of this paper is to consider new online advertising opportunities and how you can use them not only to drive traffic to your web site but as potent advertising vehicles in their own right.
Sensis® Small Business Resource Kit – February 2003
This Small Business Resource Kit has been prepared to assist all entrants in the Yellow Pages® Business Ideas Grants program. The kit, alongside special advisory services, will provide essential and comprehensive information concerning services and assistance available to Australian small businesses from Federal and State Governments, private organisations and industry bodies. Business will also benefit from the advice regarding business strategies and information on e-commerce, commercialisation and intellectual property issues included in this kit.
Yellow Pages® Small Business Index - Attitudes to Banks and Other Financial Institutions -November 1999
Each quarter, the Yellow Pages® Small Business Index reports on the attitudes of small business proprietors across Australia on a broad range of indicators, how their business is going and of the operating environment they face. In each survey, the Index also addresses topics of special interest and concern to small businesses. Reflecting the importance of finance and banking relationships to small business, the Index has previously examined these issues in August 1993 and August 1995. In the August 1999 Yellow Pages® Small Business Index, small businesses were again asked their views on and experience of banks and other financial institutions. The questions asked allowed comparisons with the earlier Index results.